Meaning of the word: Lead
Lead, or the contact is the contact information for the customer. Lead Generation generates leads for motivated clients who are interested to purchase a service or product. Each generated lead is exclusive and contact information is provided only to one partner. So there is bigger probability transformation lead to real customer.
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FROM DICTIONARY
Principal
Principal financial is the amount that the debtor's borrowed from the lender. The reward for providing this amount is interest for the lender, which…
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